The UK competition watchdog has launched an investigation into tech giant Google. The company is being investigated for whether it has too much power in online search.
Google accounts for 90% of online searches in the UK, and the Competition and Markets Authority is looking into whether it is using its dominant position to harm competition or user choice.
This is the first investigation into the tech giant after it gained new powers to investigate and enforce changes to firms it determines have strategic status in digital markets.
The Competition and Markets Authority has told foreign media that Google is being investigated mostly for whether it is delivering good results.
The technology company says it is willing to cooperate with the regulatory authorities, but on the other hand says that there should be a limit to all this.
The Competition and Markets Authority (CMA) has announced its investigation into Google’s search and advertising practices, following a new digital competition law that came into force in January. The investigation will run for nine months and will look at whether Google is using its dominant position to block rivals, thereby distorting the free market. It is also investigating whether it is using its users’ data without their consent or approval.
