The number of people worldwide who are informed through newspapers or TV has fallen by 10% since 2018. Younger age groups prefer to access news through social media, according to a report published on Tuesday.
Users are more interested in celebrities, influencers and personalities who appear on social networks, on platforms such as TikTok, Instagram and Snapchat, according to the Reuters Institute for the Study of Journalism in its annual report.
TikTok is the fastest-growing social network featured in the report, used for information by 20% of users aged 18 to 24, up 5% from last year. Less than half of respondents expressed a great interest in news in general.
“There is no reason to hope that those born in the 2000s will suddenly start preferring old websites, let alone print and television news,” said the Institute’s director in the report, Rasmus Nielsen. The report was based on an online survey of nearly 94,000 adults in 46 countries, including the United States of America.
Less than 1/3 of respondents said that a good way to stay informed is through news selected by algorithms rather than editors or journalists. Trust in the news has fallen 2% over the past year, reversing gains seen in many countries at the height of the coronavirus pandemic.
On average, 40% of respondents said they trust most of the news they read. The United States has seen a 6% increase in its trust in the news, reaching 32%, but remains among the lowest in the ranking.
While 56% of citizens in media markets say they cannot tell the difference between real and fake news online, this figure has increased by 2% from last year.
The survey found that 48% of respondents said they are very interested in news, up from 63% in 2017.